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与国外动漫产业强国比较,中国动漫产业发展存在诸多不足,从版权开发的角度关照中国动漫产业,有利于缩小国内外差距,推动产业发展,完善产业价值链。目前,影响动漫版权开发的因素众多,为突出重点,研究借鉴了国外相关模型,并构建了符合中国动漫产业发展实践的版权开发管制模型。根据管制模型,理清了中国动漫产业“法律”管制之立法和执法情况,“规范”管制之授权商、产业界和受众的版权认知情况,“市场”管制之产业发展模式和版权交易平台情况以及“结构”管制之版权开发涉及的技术变革情况。在此基础上,结合美国、日本等国家的动漫版权开发实践提出了中国动漫产业版权开发的相关建议,为中国动漫产业版权开发活动提供支撑。
Compared with foreign powers in the animation industry, there are many deficiencies in the development of the animation industry in China. Taking a look at the animation industry in China from the perspective of copyright development is conducive to narrowing the gap at home and abroad, promoting industrial development and improving the industrial value chain. At present, there are many factors that affect the development of copyright in animation and animation. In order to lay stress on the key points, the research draws on the relevant foreign models and builds a model of copyright development in line with the development of China’s animation industry. According to the regulatory model, we have clarified the legislation and enforcement of China’s animation industry “law ” and the copyright cognition of licensees, industries and audiences regulated by “regulation ” and the “market ” regulated industries Development model and copyright trading platform as well as the technological changes involved in the development of copyright under the “structure” control. On this basis, combined with the practice of animation copyright development in the United States, Japan and other countries put forward relevant proposals on the development of China animation industry copyright, which provide support for the copyright development activities of China animation industry.