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全国指甲钳供过于求,但苏州指甲钳厂的产品销售量与日俱增,去年指甲钳产销量突破1,000万把大关,三年来翻了一番半。品种多达42个,有520个花色,成为“花色之冠”赢得了信誉,在全国同行业评比中名列前茅。双菱牌指甲钳为何久销不衰,在竞争中胜人一等呢,在访问过程中,厂里工人告诉我说:这同李长江厂长灵活机动、以变应变的经营策略分不开的。其奥秘有四个方面:
The national supply of nail clippers was oversupplied, but the sales volume of Suzhou nail clippers factory increased day by day. Last year, the production and sales volume of nail clippers exceeded 10 million, which has doubled in three years. With up to 42 varieties and 520 designs, it has become the “Crown of the Color” and won the prestige, ranking among the top in the same industry competition in the country. Why did the Shuangling brand nail clippers last long, and won the first place in the competition? During the visit, workers at the factory told me that this was inseparable from the flexible, flexible and changeable business strategy of the director Li Changjiang. . There are four aspects to its mystery: