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主题报道是电视联播类新闻节目的重要组成部分,它围绕党和政府的中心工作、重要决策、重大活动和社会热点,展开具有深度和广度的规模化、系列化报道。如何使主题报道真正做到贴近观众,打动观众,引领观众,进而使主题报道发挥应有的舆论引导作用,是一个亟待解决的现实课题。
The theme report is an important part of the news program of the television network. It focuses on the central work, important decisions, major activities and social hot spots of the party and the government and launches a large-scale and series of reports with depth and breadth. How to make the theme report really close to the audience, impress the audience, lead the audience, and make the theme report give due guidance to the public opinion is an urgent and urgent issue to be solved.