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“标准”的发布,让品牌建设有了一套行之有效的方法论。中国纺织工业联合会组织起草的行业标准《纺织行业品牌培育管理体系通用要求》(标准号FZ/T01119-2013)将于2014年3月1日正式实施。该标准已于2013年10月17日由工业和信息化部发布,这是我国首个行业发布品牌培育管理标准,对于推进纺织行业的品牌建设必将发挥积极作用。
“Standard ” release, so that brand building has an effective methodology. China Textile Industry Federation drafted the industry standard “General requirements of the textile industry brand cultivation and management system” (Standard No. FZ / T01119-2013) will be March 1, 2014 formally implemented. This standard was released by the Ministry of Industry and Information Technology on October 17, 2013. This is the first industry standard in China that promulgates brand cultivation and management standards and will certainly play an active role in promoting brand building in the textile industry.