当今,随着我国市场经济的建立和发展,商品竞争日益激烈,同类产品之间的竞争尤为明显。众多牌号不同而品质特性区别甚少的产品摆在用户面前,不仅令用户难以取 ,就是推销者自己也难以为本厂产品道出更多独特的销售特点。消费品是如此,机床产品也不例外。因为用户不可能对机床产品 Nowadays, with the establishment and development of China’s market economy, the competition for commodities has become increasingly fierce, and the competition between similar products is particularly evident. Many products with different grades but little difference in quality characteristics are placed in front of users, which not only makes it difficult for users to obtain, but also makes it difficult for marketers to express more unique sales characteristics for their products. Consumer products are such that machine tools are no exception. Because the user is not possible with the machine tool product