中国传统小吃企业只有在产品品质和软性服务品质方面都足够硬气,才能构建起强大的综合产品力,实现传承中的跨越式发展。作为营销人,对于时下的热点事件,我习惯从营销的角度去解读。近来,习主席吃包子的新闻传遍全国,领导人对民生的密切关注,成了大家热议和称赞的焦点,也引发了人们吃“习大大套餐”的热潮。在中国各地,与庆丰包子相类似的老字号名小吃有很 Only in the traditional Chinese snack products quality and soft quality of service are hard enough to build a strong comprehensive product force, to achieve the leap-forward development. As a marketing person, I am accustomed to interpreting from a marketing point of view nowadays. Recently, Chairman Xi’s news of eating buns spread all over the country. The leaders’ close attention to people’s livelihood has become the focus of everyone’s hot discussion and praise. It has also aroused people’s enthusiasm for eating big packages. In all parts of China, and Qingfeng buns are similar to the old name snack there