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分析导游职业素质存在的问题,从职业能力提升的视角提出导游人才素质培养的策略:加强思想教育,提高知识水平和专业技能,严格从业标准,建立合理的薪酬制度等。
This paper analyzes the problems existing in professional quality of tour guides and puts forward the strategy of training quality of tourist guides from the perspective of professional ability improvement: strengthening ideological education, improving knowledge level and professional skills, establishing strict salary standards and establishing a reasonable salary system.