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启导未来领袖恒生银行作为具领导地位的香港银行·以履行良好企业公民责任为己任,并致力回馈社会。恒生之社会公益项目包括教育、环保·体育发展及艺术方面。恒生尤其重视青少年发展,培养他们成为明日领袖,去年透过支持180个教育项目,让逾100,000名青少年受惠。其中“恒生银行一青年领袖教室2013”项目,于中国国际公共关系协会(CIPRA)主办的“第十一届中国最佳公共关系案例大赛”中,获颁“企业社会责任”类别金奖。恒生为今年大赛中唯一获金奖的香港企业。
Bringing Future Leaders Hang Seng Bank, as a leading Hong Kong bank, has been responsible for fulfilling its responsibility as a good corporate citizen and is dedicated to giving back to the community. Hang Seng’s social welfare programs include education, environmental protection, sports development and arts. In particular, Hang Seng attaches great importance to adolescents’ development and nurtures them to become tomorrow’s leaders. Last year, Hang Seng Bank benefited more than 100,000 young people through supporting 180 education projects. Among them, “Hang Seng Bank Youth Leadership Classroom 2013” was awarded “Corporate Social Responsibility” in the “Eleventh China Best Public Relations Case Contest” sponsored by China International Public Relations Association (CIPRA) Category Gold Award. Hang Seng is the only Hong Kong company to receive a gold medal in this year’s competition.