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本文通过探讨微信公众号在科研管理中的重要意义和价值,加深了科研管理部门对微信公众号应用的理解,并在调研和分析高校科研管理部门微信公众号使用现状的基础上,提出了一系列创新性的改进措施,包括菜单设置创新、界面创新、互动模式创新和科研管理人员素质创新等,以期建立一种新的适合于科研管理的微信公众号服务模式,推动、扩展和强化科研管理微信公众号的服务功能。随着移动互联网技术的发展,微信公众号在科研管理中的应用将会普及。
This article deepens the understanding of the application of WeChat public number by deepening the research of the WeChat public account in the scientific research management. Based on the investigation and analysis of the use status of WeChat public account in the scientific research management department of university, A series of innovative improvement measures, including menu setting innovation, interface innovation, interactive mode innovation and scientific research management personnel quality innovation, with a view to establishing a new micro channel public service model suitable for scientific research management, promoting, expanding and strengthening scientific research management WeChat public service functions. With the development of mobile internet technology, the application of WeChat public number in scientific research management will be popularized.