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随着网络时代的不断发展,人们的消费方式在不断的发生变化,电子商务这种新的商业模式已经成为目前人类社会发展的主流趋势,优质的商品放到快速的网络平台上,再加上新颖的营销模式和合理的第三方物流配送,必然会创造出可观的经济效益。本文在简要介绍电子商务的基础之上,对电子商务下华坪芒果“好芒”的发展做出分析,将其产品现状以及存在的问题展开说明和分析,分析产品的不足之处,并针对性的提出解决策略,希望能够对相关产品的发展有所启示。
With the continuous development of the Internet age, people’s consumption patterns are constantly changing. The new business model of e-commerce has become the mainstream of the development of human society at present. High-quality products are put on the fast network platform, Innovative marketing model and reasonable third-party logistics and distribution, is bound to create considerable economic benefits. Based on the brief introduction of e-commerce, this paper analyzes the development of Huaping mango under the e-commerce environment, explains and analyzes the status quo of the products and existing problems, analyzes the shortcomings of the products, And propose solutions to the problem, hoping to enlighten the development of related products.