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近年来,随着互联网技术和数字化技术的快速发展,传统出版产业在发展中也受到了数字化的巨大冲击。面对数字化时代的到来,只有不断加快传统出版向数字出版的转型,才能更好地应对激烈的市场竞争,并在竞争中获得新的发展机遇。当前我国的传统出版产业在向数字出版的转型过程中还面临着产业链条和政策法规不完善,管理体系和版权保护机制缺乏等众多问题,需要政府和企业在数字出版的发展中采取有效的措施进行应对,从而更好地促使我国数字出版产业的健康快速发展。
In recent years, with the rapid development of Internet technology and digital technology, the traditional publishing industry has also suffered a tremendous impact of digitization in its development. In the face of the digital era, only by accelerating the transition from traditional publishing to digital publishing can we better cope with fierce market competition and gain new opportunities for development in the competition. At present, the traditional publishing industry in our country faces many problems such as imperfect industrial chain, policies and regulations, lack of management system and copyright protection mechanism in the process of transition to digital publishing. It requires that the government and enterprises take effective measures in the development of digital publishing Deal with, so as to better promote the healthy and rapid development of digital publishing industry in our country.