人文精神是整个人类文化所体现的最根本的精神。电视,作为大众传播领域影响最大的传播媒介,作为当前最引人注目的文化载体,有责任、有能力积极倡导人文精神。而西部频道作为专门为西部12个省、自治区、直辖市打造的频道,要使其在央视十几个频道中独具魅力,除了介绍西部辽阔的地域,丰富的资源,神奇美丽的山川河流,多姿多彩的民族风情外,擎起人文关 Humanistic spirit is the most fundamental spirit embodied in the entire human culture. As the most influential mass media in the field of mass communication, television, as the most prominent cultural carrier, has the responsibility and the ability to actively advocate humanism. As a special channel for the 12 provinces, autonomous regions and municipalities directly under the Central Government in the western part of China, the western channel should make it unique in more than a dozen channels of CCTV. Apart from introducing the vast western region, abundant resources, and beautiful and beautiful rivers and lakes, Apart from the colorful ethnic customs, humanistic off from the engine