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“你被BenQ了吗?”苏州明基总部,这句话随处可闻。在采访明基中国营销总部总经理曾文祺之前,明基的一位工程师告诉我这样一则故事:台湾明基曾经播出这样一则广告片:一位前奥运冠军,一个人在街上兴高采烈地玩滑板,突然出了车祸被弄得浑身是伤送进医院,但是他始终笑呵呵的,丝毫没有痛苦状。医生大为惊奇,但是随后发现他的血管里流动的部是“BenQ”,于是恍然大悟。接下来便出现欢快狂放的音乐,大家狂热舞
“Are you BenQ yet?” BenQ headquarters in Suzhou, this sentence can be heard everywhere. Before interviewing Zeng Wenqi, general manager of BenQ’s China marketing headquarters, an engineer at BenQ told me a story: BenQ in Taiwan had such an advertisement on television: a former Olympic champion, a man happily skateboarding in the street, Suddenly a car accident was made wholeheartedly hurt into the hospital, but he always Xiaohe, no pain-like. The doctor was greatly surprised, but then realized that his blood flow was “BenQ,” and suddenly realized. Then there will be cheerful wild music, we fanatical dance