旅游业能够促进社会经济发展与文化繁荣,给人们的精神文化生活和生态环境带来可观的效益,进而产生的一定的社会经济效益。随着经济的迅速发展,人们对于旅游业的要求不断攀升。使得旅游业面临诸多挑战,特别是对于欠发达地区更是面临着经济总量增长与发展方式转变的双重压力,因此探求该区域旅游业的可持续发展策略颇为重要。很多经济欠发达地区旅游资源及其丰富,而旅游业又具有拉动区域经济发展的特点和绿色创效的优点,因此把旅游业作 Tourism can promote socio-economic development and cultural prosperity, bring considerable benefits to people’s spiritual and cultural life and ecological environment, and then generate certain social and economic benefits. With the rapid economic development, people’s requirements for tourism continue to rise. Making the tourism industry face many challenges. Especially for underdeveloped areas, which are under the dual pressures of economic growth and changes in modes of development, it is quite important to explore the sustainable development strategies of the tourism industry in the region. Many tourism resources in economically underdeveloped areas and their abundance, and tourism has the characteristics of stimulating the development of regional economy and the advantages of green innovation, therefore, tourism