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中国传媒业,即将走过不寻常的2005年。此刻,各家传媒机构的老总都在盘点自家篮子里的收获。一样的盘点,不一样的感受。以“为传媒领袖决策服务和为传媒产业发展服务”为宗旨的《传媒》杂志,作为“影响有影响力的人、影响有影响力的行业”的业界高端期刊,我们对2005年的传媒业进行了盘点,融入了我们对这一年传媒业面临的问题的思考,试图给业界提供些许参考。或许它是流于浅薄的,或许它是有失偏颇的,或许它是挂一漏万的……但无论如何,它是一种沉淀,是一种期待,是一种理性的思考,是一种对《传媒》自我定位和目标的追求。我们权当抛砖引玉,期待着传媒界同仁的回馈,仁者见仁,智者见智,各抒己见。在回顾2005年传媒现状的同时,我们更希望业内专家或传媒界的领军人物,能贡献你们的睿智,说出你们的经典案例,让传媒业同仁分享你们成功的快乐和思考的凝重,共同畅想传媒业健康发展的未来。回头看,也是为了更好地向前看。忧思时,正是喜悦的开端。让我们一起走向阳光。
China’s media industry, is about to walk through the unusual 2005. At the moment, CEOs of various media organizations are taking stock of their own baskets. The same inventory, not the same feeling. With the aim of “serving the media leaders and serving the media industry,” as a media magazine of the industry, as a high-end journals in the industry influencing the influential people and influencing the influential industries, Carried out inventory, into our thinking on the problems facing the media industry this year, trying to give the industry a little bit of reference. Perhaps it is superficial, perhaps it is biased, perhaps it is linked to everything ... but in any case, it is a precipitate, is a look forward, is a rational thinking, is a kind of “ Media ”self-positioning and the pursuit of goals. We should start with great interest and look forward to the feedback from the media colleagues. The benefactors see the benevolent, the wise see their wisdom, and express their opinions. While reviewing the status quo of the media in 2005, we also hope that industry experts or leading figures in the media can contribute your wisdom and tell you classic examples so that the media industry colleagues can share your happiness of success and the dignity of thinking and imagination The future of the healthy development of the media industry. Looking back, but also to better look forward. Worries, it is the beginning of joy. Let’s go to sunshine together.