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随着我国互联网技术及电子商务的发展,网购市场也越来越大。尤其是服装类产品特别适用于网购这一形式,已成为电商市场中举足轻重的一部分。然而由于网络的虚拟性,使得消费者在网购服装时最大的问题是不能试衣。因此,虚拟试衣应运而生。本文,我们通过对虚拟试衣的国内外技术发展现状的了解,尝试从虚拟试衣与电商金融产品结合的角度对虚拟试衣的发展进行初步研究。
As China’s Internet technology and e-commerce development, online shopping market is also growing. In particular, apparel products particularly suitable for online shopping this form has become a pivotal part of the e-commerce market. However, due to the virtual network, making consumers the biggest problem when shopping online clothing is not fitting. Therefore, the virtual fitting came into being. In this paper, we try to understand the status quo of the development of the virtual fitting by the combination of virtual fitting and e-commerce financial products.