论文部分内容阅读
近些年来,旅游活动方式正在变得越来越多元化,由开始的游山玩水度假型,逐渐向求知型转变。文化旅游无论是在国内旅游市场上还是在国际旅游市场上都成为了一种时尚。本文在文化旅游的背景下,以我国马文化为着眼点,结合长春市伪满皇宫博物院现有的马文化旅游产品开发现状,对长春市伪满皇宫博物院马文化旅游产品开发中所存在的问题进行了分析,并在此基础上,提出了开发马文化旅游产品的对策,希望以此对旅游行业的马文化旅游产品开发做出一定贡献。
In recent years, the mode of tourism activities is becoming more and more diversified, from the beginning of the resort-style swimming resort, and gradually to the knowledge-based transformation. Cultural tourism both in the domestic tourism market or in the international tourism market have become a fashion. Under the background of cultural tourism, taking the horse culture of our country as the point of view, combined with the present situation of the development of the horse culture tourism product in the Imperial Palace Museum in Changchun, this paper analyzes the existing problems in the development of the horse culture tourism product of the Imperial Palace Museum in Changchun, Based on this, we put forward the countermeasures to develop the horse cultural tourism products, and hope to make some contribution to the development of the horse cultural tourism products in the tourism industry.