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随着文化全球化的发展,流行文化成为了一种无所不在的经济政治文化力量。流行文化作为我国文化建设的重要组成部分,以其特有的方式:内容的流行化、规模的扩大化以及形式上的新颖化被多数人所喜爱,其巨大的作用力和深刻的影响力在当代中国社会日益凸现。本文从提升国家软实力、推动文化大发展大繁荣、传播社会主义核心价值体系和丰富群众精神文化生活需求四个方面对流行文化进行多角度的价值解读。
With the development of cultural globalization, popular culture has become an ubiquitous economic, political and cultural power. As an important part of our country’s cultural construction, popular culture is characterized by its uniqueness: the popularization of content, the expansion of its scale and the formal innovation are favored by the majority. Its huge force and profound influence have greatly changed in the contemporary Chinese society is increasingly prominent. This article carries on the multi-angle value interpretation of popular culture from four aspects: enhancing national soft power, promoting the great development and prosperity of culture, spreading the socialist core value system and enriching the masses’ spiritual and cultural life.