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本文着眼于台湾广播产业生态环境,梳理台湾广播市场在导入竞争机制后联播网的发展概况;并总览台湾广播产业布局,对立足于资源互补与共享的台湾电台战略联盟进行剖析,力图全面呈现台湾广播产业的发展图景。
This paper focuses on the ecological environment of Taiwan’s broadcast industry and combs the development of the network in Taiwan’s broadcast market after introducing the competition mechanism. It also summarizes the layout of Taiwan’s broadcast industry and analyzes Taiwan’s strategic alliances based on mutual complementarity and sharing of resources so as to fully present Taiwan Broadcasting industry development scene.