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研究服务外包的企业战略问题应从基本理论出发,黑龙江省保证服务外包企业战略发展的正确方向和激励其战略的实施分别在宏观和微观两个方面提出了相关政府支持政策和企业战略发展对策及措施。在宏观层面上,政府的战略政策激励包括提高发展服务外包战略的认识、创建战略环境、支持指导战略发展、实行品牌战略、创新人才战略、市场导向战略。同时,根据企业规模扩大和联盟的建立、企业内在的结构和品质的升级、企业服务能力、人才政策和管理水平等在企业战略层面上提出了企业战略发展的政策和措施。
The research on the strategy of service outsourcing should start from the basic theory. The correct direction of Heilongjiang Province to ensure the strategic development of service outsourcing enterprises and the implementation of its strategy are proposed respectively in the macro and micro aspects. Relevant government support policies and strategic development measures and measures . At the macro level, the government’s strategic policy incentives include raising awareness of developing service outsourcing strategies, creating a strategic environment, supporting the development of strategy, implementing brand strategy, innovative talent strategy and market-oriented strategy. At the same time, according to the expansion of the scale of the enterprise and establishment of the alliance, the inherent structure and quality of the enterprise, the service capability of the enterprise, the personnel policy and the management level are put forward the policies and measures for the strategic development of the enterprise at the corporate strategic level.