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由中国企业管理协会、中国企业家协会暨中国企业信息交流中心组织的“全国市场产品竞争力调查评价活动”,自1993年10月14日在《经济日报》和《中国青年报》刊登调查问卷以来,获得了广大消费者的大力支持与配合,共回收答卷6万多份。 这项调查评价活动采取全开放的方式,由广大消费者自由填写“心目中的理想品牌”、“实际购买
The “National Market Product Competitiveness Survey and Evaluation Campaign” organized by the China Enterprise Management Association, the China Entrepreneurs Association, and the China Enterprise Information Exchange Center, published questionnaires in the “Economic Daily” and “China Youth Daily” on October 14, 1993. Since then, it has obtained the support and cooperation of the vast number of consumers, and has collected more than 60,000 copies of the answer sheet. This survey and evaluation activity adopts a completely open approach. The majority of consumers are free to fill in the “ideal brand” and “purchase”