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城市运营商顾名思义是指运营城市或区域的发展商。他们不同于一般的房地产开发商,他们所从事的经营活动已经从常规的房地产项目开发向区域经济延伸,从大盘时代向城市经营过渡。城市运营商所扮演的是承政府之上,启发展商之下的一种角色,被誉为“一级半开发商”。城市运营商要对他所在的城市或区域统一规划与布局,整合各种社会力量来投资、经营,用一种全新的商业化去打造出一个新的城市或新的区域。像广州华南板块就涌现出了一些具备城市运营商理念的房地产巨头。既然城市运营商扮演的是半个政府,那么就不是一般的房地产开发商力所能及的,成为城市运营商需要具备哪些条件呢?
City operators, as their name implies, are developers who operate cities or regions. They are different from the average real estate developers, their business activities have been extended from the conventional real estate project development to the regional economy, transition from the broader market era to urban management. Urban operators play a role above the government, inspiring exhibitors, known as “a semi-developer ”. City operators should plan and layout the city or region where they are located in a unified manner and integrate various social forces to invest and operate and create a new city or new area with a brand new commercialization. Like the southern part of Guangzhou, there emerged some real estate giants with the idea of city operators. Since the city operator plays a half government, then it is not within the real estate developers, what are the conditions that city operators need?