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面对农产品市场品牌化、国际化的竞争格局,面对强大的竞争对手,必须注重品牌营销。以市场为中心,以创造品牌为立足点,开展农产品品牌营销,是加速农业产业化进程,促进农产品结构的调整,抵御国外品牌农产品冲击的必然选择和重要举措。一、农产品实行品牌营销的竞争优势实?
The face of branding of agricultural products market, the international competition pattern, in the face of a strong competitor, we must focus on brand marketing. Taking the market as the center and brand creation as the starting point, carrying out brand marketing of agricultural products is an inevitable choice and an important measure to accelerate the process of agricultural industrialization, promote the adjustment of agricultural products structure and resist the impact of foreign brand agricultural products. First, the implementation of brand marketing, agricultural products, the competitive advantage of real?