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泰国的“Baan Lae Saun Fair”展是一个以建筑、室内设计、园艺等为主题的展览,每年都会吸引泰国众多的设计公司参赛。在2011年该展中,由泰国杂志的Baanlaesaun Magazine举办的住宅类设计竞赛单元,引起了人们的关注。特别是泰国Apostrophys设计事务所设计的可移动的广告牌住宅,新意十足。设计师擅用多媒体设计手法营造空间,此次的广告牌住宅以户外广告牌为切入点,在人们赖以生活的居住空间与不断商业化的社会之间寻求新的融合方式。城市不断商业化发展,广告业的竞争日趋激烈,尤其是户外广告牌越建越多。
The “Baan Lae Saun Fair” in Thailand is an exhibition focusing on architecture, interior design and gardening, attracting many Thai design companies every year. At the 2011 show, residential design competitions organized by the magazine Baanlaesaun Magazine in Thailand caught the eye. In particular, Thailand’s Apostrophys design firm designed mobile billboards residential, full of new ideas. Designers use multimedia design techniques to create space, the billboard residential outdoor billboards as a starting point, living space in which people rely on living and continue to seek new commercial integration of the community. The city continues to be commercialized, and the competition in the advertising industry is becoming increasingly fierce. More and more outdoor billboards are constructed.