宣传用语,顾名思义就是宣传时所使用的语言,这是语言在一种特殊的语境中的使用,它服从于宣传的需要,目的是为了达成宣传的效果。从目的上看,在前现代和现代时期,宣传用语使用的目的主要是为了解说并播散某种观念(政治观念、道德观念等等);进入到后现代时期以后,宣传用语 Propaganda language, as its name implies, is the language used in propaganda. It is the use of language in a special context. It obeys the need of publicity in order to achieve the effect of publicity. From the point of view of purpose, in the pre-modern and modern times, the purpose of the use of propaganda language is mainly to explain and disseminate certain concepts (political concepts, moral values, etc.); after entering the post-modern period, the propaganda language