论文部分内容阅读
商务英语教学是以培养外语应用能力强、具有较强从事国际商务技能人才为目标的教学活动。其中,“商务英语阅读”、“外贸函电”、“商务英语写作”以及“口译”等课程作为商务英语教学中非常核心的技能型课程,也越来越受到高等职业院校商务类专业的重视。我国对外开放进一步加强以及中国加入世贸组织的成功为国内外商家的发展带来了契机,社会对商务领域英语人才的选择标准越来越高;同时也向传统的英语教学模式提出了更为严峻的挑战。商务英语教学要加强“学科”建设,选择切实有效的教学方法,建立商务英语专业的实训基地。
Business English teaching is based on the training of foreign language ability, with strong international business skills as the goal of teaching activities. Among them, “Business English Reading”, “foreign trade correspondence”, “Business English Writing” and “Interpreting” courses as the core of business English teaching skills courses, more and more subject to higher Professional colleges and business professional attention. The further strengthening of China’s opening to the outside world and the success of China’s accession to the WTO have brought opportunities for the development of domestic and foreign businessmen. The selection criteria for English talents in business are getting higher and higher. At the same time, they also pose a more serious challenge to the traditional English teaching model The challenge Business English teaching should strengthen “discipline ” construction, choose practical and effective teaching methods, the establishment of business English training base.