A new generation conical spray system for conventional diesel engines or premixed combustion diesel engines is introduced. By means of oriented impingement method, flexible spray penetration in design is realized. High-speed photograph was used to investigate the spatial distribution characteristics of the new spray for cases of different impingement angles and needle valve opening pressures. The results show that, by applying spray impingement orientation, fuel jets spread along the cone surface as shape of sectors, so the dispersion of jets is increased obviously. Changing on impingement angle leads to variation of penetration, which is critical in homogeneous mixture preparation. Due to the flexibility of spray penetration in design, the spray impingement on liner is avoided in a great extent. The results also indicate that higher needle valve opening pressure results in longer penetration and larger spray angle after impingement. Combustion characteristics of the impinged conical spray were studied in the 1135 type diesel engine. The new impinged conical spray system work smoothly in full load range with better fuel economy and lower emissions of NOx and soot than the original test engine.