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大型电视晚会作为一种经典的节目形式,在长期的发展中也面临着节目同质化的问题。因此,为突出节目的社会价值,更好地满足观众的节目诉求,新时期大型电视晚会应当通过节目形式的推陈出新、节目内涵的丰富、观众参与度的提高实现创新发展,从而在激烈的竞争中建立自己的优势,展现新时期的风采。
As a classic program, the large-scale television party faces the problem of program homogenization in the long run. Therefore, in order to highlight the social value of the program and better meet the demands of the audience, the large-scale TV evening in the new era should achieve innovation and development through program innovation, program content enrichment and audience participation enhancement, so that in the fierce competition Establish their own advantages, show the style of the new era.