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为提升中国媒体的国际影响力,有效触达国外受众,新华社法文专线近期在报道和调研上做了两件事:其一是以“中国企业对非洲的贡献”为主题,发了一组五篇大特稿;其二是以“中国新闻海外关注度”为主题,做了一次海外媒体用户调查。这两次尝试都表明,随着中国在国际上作用日益显著,世界各国对中国新闻的关注度日益加强,国际媒体越来越喜欢刊登“中国故事”。
In order to enhance the international influence of the Chinese media and effectively reach out to foreign audiences, the Xinhua News Agency French Press recently made two major reports and investigations: First, he made “the contribution of Chinese enterprises to Africa” as the theme and made A group of five major feature articles; the second is based on “China News overseas attention ” as the theme, did an overseas media user survey. Both these attempts show that with the increasingly significant role of China in the international arena, the world’s attention to China’s news is getting stronger and stronger, and the international media are increasingly enjoying publishing “The Story of China.”