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业内人士最近指出,如今日本人的消费观念有较大的变化。特别是年轻一代,要求产品质量高、价格合理,是否名牌并不那么看重。因此,想在日本服装市场占据一席之地的成衣商必须特别重视品质和适当的价格。 在日本,消费者对服装的耐用性和售后服务十分重视,认为厂家和销售商要负责到底;倾向于与众不同,突出个性的衣服,要求有艺术性和观赏性,讲究制衣材料、款式、图案设计、刺绣和附加
Industry insiders recently pointed out that the Japanese people’s consumption concept has changed a lot. In particular, the younger generation requires high quality products and reasonable prices. Whether brand names are not so important. Therefore, garment manufacturers who want to occupy a place in the Japanese clothing market must pay special attention to quality and appropriate prices. In Japan, consumers attach great importance to the durability and after-sales service of clothing. They think that manufacturers and sellers are responsible for the end; they tend to be different, they have outstanding personality, require artistic and ornamental quality, and pay attention to clothing materials, styles, Pattern design, embroidery and attachment