在位企业最优事后许可策略的比较

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研究一个在位企业面对两个潜在进入者时的最优事后许可策略.潜在进入者可以通过开发劣于在位企业已有技术的替代技术进入市场.两个潜在进入者开发替代技术的结局可能是都不成功、只有一个成功或都成功.文中先后在替代技术仅在固定生产成本、单位生产成本或产品质量上劣于在位企业技术这三种情况下,研究两个潜在进入者开发替代技术的每种结局出现时在位企业的最优事后许可策略.研究表明,面对进入者开发替代技术的同一结局,在替代技术劣等性的三种表现形式下,在位企业的许可策略可能是迥异的.
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