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媒体从最初的报刊和广播发展到融合网络,手机等各种多媒体手段一体化经历了一个日新月异的过程。作为传统的传媒方式报刊一直保持着最为强劲的影响力。随着社会文化事业的发展,已经进入了一个新模式的全媒体时代,在社会主义市场经济逐步完善,市场竞争日益激烈的大环境下,党的报刊理论宣传以及舆论导向一定要迎合报纸行业发展改版之趋势,在保证正确导向的作用下,不断提升正确的政治理论引导水平,持续创新政治理论宣传的内涵与形式。做好全媒体时代的报刊改革突围。
The media from the initial newspaper and radio development to the integration of networks, mobile phones and other multimedia integration has undergone a rapid change. Newspapers and periodicals as the traditional media have always maintained the most powerful influence. With the development of social and cultural undertakings, it has entered a new mode of all-media era. Under the circumstance of gradual improvement of the socialist market economy and increasingly fierce market competition, the propaganda of the party’s newspapers and periodicals and the direction of public opinion must be catered to the development of the newspaper industry Under the function of ensuring the correct orientation, the trend of revision should be constantly raised to guide the correct level of political theory and to continuously innovate the connotation and form of propaganda of political theory. Do a good job in the reform of newspapers and magazines in the all media era.