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曾与金华火腿、北京烤鸭齐名,被誉为“天下第一鸡”的道口烧鸡早已远远落后于齐名者。在其生产者、品牌均众多的“繁荣”背后,所缺的恰恰是对老字号招牌的敬重。2011年,整个滑县道口烧鸡的产值达到了1.3亿元。然而不比不知道,刚刚起步没几年的绝味鸭脖,2011年其产值已经飙升到了15亿元,传统食品的“北方霸主”北京稻香村更是达到了38亿元。
Had Jinhua ham, Beijing roast duck par, known as “world first chicken ” crossing the mouth of the chicken far behind the well-known person. Behind the “prosperity” of its many producers and brands, it is precisely the respect of the old signs. In 2011, the entire Huaxian crossing broiler production reached 130 million yuan. However, it is better than not knowing that the tasteless duck neck, which had just started its business in recent years, has surged its output value to 1.5 billion yuan in 2011. The price of traditional food “northern hegemony” and Beijing Daoxiang Village reached 3.8 billion yuan.