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现代企业管理制度中,企业文化的建设对于企业核心竞争力的确立和提高至关重要,是其发展的源泉和关键。但企业文化在其培育和推行的过程中仍存在诸多问题。通过确立正确的企业核心价值观,从实际出发,确立贴合现实的企业文化,辅助以完善的管理机制,利用多种形式的宣传活动,使企业文化在企业内部得到顺利推行和实施,从而促进企业核心竞争力的提升,这是现代企业所面临的重大问题。
In the modern enterprise management system, the construction of enterprise culture is crucial to the establishment and improvement of the core competitiveness of enterprises, which is the source and key of its development. However, there are still many problems in the process of cultivating and promoting corporate culture. Through the establishment of the correct core values of the enterprise, starting from reality, establishing a corporate culture that is in line with the reality, assisting with a sound management mechanism and using various forms of publicity so that the corporate culture can be successfully implemented and implemented within the enterprise so as to promote the enterprise The improvement of core competitiveness, which is a major issue facing modern enterprises.