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“货缺得厉害!”这是最近常听到的抱怨,还是眼见为实,9月1日记者干脆到中关村PC专卖店走了一遭。走入联想、长城、方正、四通、海信、康柏、IBM的大门,得到的结论果然是缺货,然而情形各有不同。一些商家坦言缺货,戏言“终于实现了零库存”。方正专卖店的一位销售人员告诉记者:“自从渠道出现问题,电脑也不可避免的出现断货的情况。具体哪种型号断货,不好说。今天这个型号来一批货,明天那个型号又断了档。总之报价单上产品型号一大排,可是没几个有货的。”四通的一位经理说:“目前正在积极调货。”当记者问到外地的情形时,他说:“中关村尚且如此,何况外地,他们还都看中关村呢。”方正另一家代理商告诉记者,上个月的订单还没有交货,就差把样品也打包卖掉了。海信专卖店的一位销售人员向记者坦言:“订单都签到了年底,货还供不上。店面要保证一定的机器。但许多用户看到没货,就一走了之。也有等不了的,只能‘撕单’,这其中损失的利润足以让商家痛惜不已。”不缺货的商家就好过了吗?此言谬也!不缺货的,缺客。生意了了,销售人员或聊天、或发呆、或百无聊赖地玩着电脑。记者转了这许多专卖店,就没碰上几个用户,弄得销售人员见有人上门,都懒懒地没了热情。由于宣传,谁都知道涨价,本来购买就萎缩,学校又相继开学再加上洪水肆虐,人们忙着抗灾,机关购买明显减少。有货没人买。同样让商家着急上火。一家金长城专卖店的销售人员指着堆得满满的贷,看来是缺客。记者走出中关村时想,缺货也有好处,一些专卖店把库存低配置电脑卖出,一来是显示自己不缺货。二来也减少了库存的压力。不过啥时中关村既不缺货也不缺客呢?这是众人所望。
“The shortage of goods!” This is the most often heard of complaints, or seeing is believing, September 1 reporters simply go to the Zhongguancun PC store gone. Into the Lenovo, the Great Wall, Founder, Stone, Hisense, Compaq, IBM’s door, the conclusion is really out of stock, but the situation is different. Some businesses admit that out of stock, joke, “finally realized zero inventory.” Founder stores a sales staff told reporters: “Since the channel problems, the computer will inevitably appear out of stock. Specific to what kind of models out of stock, hard to say today’s model to a number of goods, tomorrow that model and In short quotation on the product model a big row, but few in stock. ”Stone manager said:“ is currently active transfer. ”When a reporter asked the situation in the field, he said : “Zhongguancun yet so, not to mention the field, they also see the Zhongguancun it.” Founder, another agent told reporters last month’s order has not been delivered, the poor also packaged to sell the sample. Hisense stores a salesman admitted frankly to reporters: “orders are signed at the end, the goods can not afford. Store to ensure that certain machines. But many users see the out of stock, they left. There are also can not wait , Only to ’tear a single’, which lost profits enough for businesses to deplore. ”Not out of stock business is better than this? Absurd also! Not out of stock, lack of customer. Business, salespeople or chat, or trance, or bored with the computer. Reporters turn many stores, did not hit a few users, confused sales force see someone came home, are lazy no enthusiasm. As a result of propaganda, everybody knows that price increases have been shrinking since the purchase. Schools have to start school together with the floods raging. People are busy fighting the disaster and the purchasing of the organs is obviously reduced. No one bought in stock The same business anxious get angry. A gold Great Wall store sales staff pointing heap full of credit, it seems to be missing off. When reporters walked out of Zhongguancun think out of stock is also good, some stores to sell low inventory computer configuration, one is to show that they are not in short supply. Second, it also reduces the pressure on the stock. However, when the Zhongguancun neither out of stock nor missing it? This is what everyone expected.