幼儿是祖国未来的希望。因此,早期教育对于一个幼儿来说十分重要。幼儿期刊是他们人生中的第一本“教材”。面对市场上花样繁多的幼儿期刊,品牌通常被人们作为选择的标准。因此,要想创办出成功的幼儿期刊,品牌建设是关键。幼儿期刊作为一本拥有特殊读者群的杂志,市场定位、媒介功能、图文内容以及品牌营销策略是在其打造品牌过程中需要考虑的因素。 Children are the hope of the future of the motherland. Therefore, early education is very important for a young child. Young children’s journals are the first “textbook” in their life. Faced with a huge variety of early childhood journals on the market, brands are often chosen by people as criteria. Therefore, to create a successful early childhood journals, brand building is the key. Childhood Journals As a magazine with a unique readership, market positioning, media features, graphic content, and brand marketing strategies are factors that need to be considered in building a brand.