广告人为什么要参加广告专业技术资格评定?无非是为了证明自己有资格为广告主做出让他们满意的方案与作品。已有声誉的广告公司、广告人自然有这个资格,而新崛起的角色则可以凭这个资格拿到敲门砖。但不管评定的过程如何,结果如何,这场评 Why should advertisers participate in advertising professional and technical qualifications? Is nothing more than to prove that they are eligible for advertisers to make them satisfied with the programs and works. Prestigious advertising agencies, advertisers naturally have the qualifications, and the newly emerging role can be qualified to get stepping stone. But no matter how the assessment process, the results of how, this comment