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在互联网时代,与时俱进,通过政府与社会的网上良性互动,进一步促进中国社会的和谐成为中国社会的必然选择。深入研究在互联网条件下政府与社会的互动机制,探索互动的规律与基本原则成为急迫的时代命题。本文通过分析云南省“躲猫猫”事件的传播机制和传播效果,力图勾勒该传播事件的传播学特征,探究该案例对我国公共信息传播和舆论监督实践的影响和启示。
In the Internet age, advancing with the times and further promoting the harmony of Chinese society through the positive interaction between the government and society online become the inevitable choice for Chinese society. In-depth study of the interaction mechanism between the government and society under the condition of the Internet has become an urgent proposition of the times to explore the laws and basic principles of interaction. By analyzing the transmission mechanism and dissemination effect of “hide and seek” incident in Yunnan Province, this article attempts to outline the characteristics of the spread of this dissemination event and explore the impact and enlightenment of this case on the public information dissemination and public opinion supervision in our country.