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企业走出困境,提高竞争力,有时并不需要什么高深的战略决策,或者大手笔的资本运营,不少利润其实就在企业内部看不到的地方,如果不善于挖掘,即使是坐拥一座金矿也无济于事。徽泰原是一家专业鼠标制造企业,在经历了长期为国际知名鼠标厂商代工后,徽泰开始加强工业设计、品牌打造,于2011年年底开始面向市场推出自主研发产品,正式从OEM(代工)向OBM(经营自有品牌)转型。
Enterprises out of the woods, improve competitiveness, and sometimes do not need any profound strategic decision-making, or generous capital operation, a lot of profits actually in the enterprise can not see the place, if not good at mining, even sitting in a gold mine It does not help either. Hui Thai original is a professional mouse manufacturer, after long-term for the internationally renowned mouse manufacturers foundry, Hui Tai began to strengthen industrial design, brand building, at the end of 2011 to market-oriented independent research and development products, formally from the OEM (on behalf of Workers) to OBM (own brand management) transformation.