电信业具有明显的规模经济特征,只有用户达到一定规模,企业的效益才能体现。因此,运营商要取得良好的经济效益,必须先做到用户规模的快速增长。流量经营要处理好规模发展和效益提升的关系,规模发展是基础和前提,在做大规模的同时,要把规模转化成效益。运营商的流量经营就是要以智能管道和聚合平台为基础,通过对用户需求的洞察,实现更好的供需匹配,达到完美用户体验,实现流量规模的扩大与流量价值的提升。 The telecom industry has obvious characteristics of economies of scale. Only when users reach a certain scale can the benefits of enterprises be reflected. Therefore, operators need to achieve good economic efficiency, we must first achieve the rapid growth of user scale. Traffic management should handle the relationship between scale development and efficiency improvement. The development of scale is the foundation and premise. While making large-scale operation, the scale should be transformed into benefit. Operators’ traffic management is based on smart pipelines and aggregation platforms. Through the insight into user needs, better matching of supply and demand can be achieved and a perfect user experience can be achieved, so as to increase the traffic scale and increase the traffic value.