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素有“饮料教父”之称的可口可乐公司将酷儿从在新加坡、中国台湾、韩国等地热销的背景下引进到大陆,并毫不隐讳地要在未来几年内占领果汁饮料市场的50%。而先于酷儿在大陆推出的统一鲜橙多席卷10个亿的销售业绩,在食品行业近乎残酷的同质化竞争中脱颖而出,的确让众多饮料企业眼红耳热。当众多追随者都憋足了劲、拉满了弓和上完了发条,来赶这场“饮料奥运会”的时候,比照酷儿与鲜橙多的营销策略,人们会惊讶于这样一个事实:谁想在未来市场上独领风骚,眼下必须
The Coca-Cola Company known as the “Godfather of Drink” introduced Queer to mainland China from the background of selling hot in places such as Singapore, China Taiwan and South Korea, and without any secret to occupy the juice drink market in the next few years 50%. Prior to Queer launched in the mainland, a unified fresh orange more swept 10 billion sales performance in the food industry almost brutal homogeneous competition come to the fore, so many drinks companies really hot. When a large number of followers are holding their feet, pulling their bows and winding their clockwork to catch up with this “Drink Olympics”, people will be surprised at such a marketing strategy as Queer and Orange Fact: Who wants to dominate the market in the future, right now