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江苏大生集团有限公司是以南通第一棉纺织厂为核心企业改制而成的。企业走向市场以后,尤其是近几年,纺织行业总量过剩,市场低迷,销售不畅的矛盾十分突出。在这种情况下,迅速提高抗御市场风险的能力,显得愈来愈重要。我们为了更好地开拓市场,较好地建立了快速反应机制,企业内推行营销一把手工程,努力开发新品,开拓市场,培养了一支能战善战的营销队伍,在纺织品销售大幅度下滑的形势下,今年上半年销售收入20492.20万元,出口创汇583.58万美元,利税总额1036.46万元,比去年同期增长9.18%,实现利润50.94万元,比去年同期有了一定的提高。
Jiangsu Dasheng Group Co., Ltd. was restructured from the core enterprise of Nantong No. 1 Cotton Textile Factory. After the enterprises have come to the market, especially in recent years, the overwhelming contradiction between the oversupply of the textile industry, the sluggish market, and sluggish sales have become prominent. Under such circumstances, it is increasingly important to rapidly increase the ability to resist market risks. In order to better develop the market, we have established a rapid response mechanism, promoted the marketing leader in the enterprise, worked hard to develop new products, explored the market, cultivated a marketing team capable of fighting wars, and drastically reduced the sales of textile products. In the first half of this year, sales revenue was 204.92 million yuan, foreign exchange earned 5,835,800 U.S. dollars, total profits and taxes 10.366 million yuan, an increase of 9.18% over the same period of last year, and a profit of 509,400 yuan, a certain increase over the same period of last year.