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户外媒体公关化?在新技术的帮助下,户外媒体制造话题的能力越发强大。相较于以往,无论是步行,乘坐公共交通或驾车的日常通勤,还是乘坐火车、飞机的商务办公或旅行,人们花在户外的时间越来越多,根据相关数据统计,2011年中国户外人群与之前相比增长了26.7%,户外媒体也正通过各种不同的形式出现在人们的日常生活中,而日新月异的科技也使新技术层出不穷的出现,这也为户外媒体的革新创造了无限的可能。
Outdoor Media Public Relations? With the help of new technologies, the outdoor media's ability to create topics becomes more and more powerful. Compared with the past, whether it is walking, commuting by public transport or daily commute, or by train or airplane business office or traveling, people spend more and more time outdoors. According to relevant statistics, in 2011, China's outdoor population Compared with the previous increase of 26.7%, outdoor media are also in various forms of people's daily life, and the ever-changing technology also make an endless stream of new technologies, which also created for the outdoor media innovation unlimited may.