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微信作为新兴媒体的一种主要传播形式,以传播快捷、互动性高、功能多样等特点为各行业的发展提供了广阔平台。在这种形势下,教育工作者应积极拓展教育思路,主动利用微信公众平台对大学生进行思想政治教育,提升工作实效性。
Wechat, as a major form of communication in emerging media, provides a broad platform for the development of various industries with such features as fast communication, high interaction and diversity of functions. Under such circumstances, educators should actively expand their educational thinking and take the initiative to use the WeChat public platform to conduct ideological and political education for college students and enhance the effectiveness of their work.