论文部分内容阅读
各民族的文化传统,是该民族赖以生存的文化土壤。因为不同民族的发展演变历程存在着一定的差异与错位,所以也构成了不同的文化脉络。而标志设计在其历史文化的浸润中,汲取独特的传统视觉元素,逐渐形成了自己的独具一格的视觉效果,凝聚着各自传统文化的痕迹。在全球化的语境下,要让它仍然充满活力,关键在于设计师在继承传统文化的基础上,加强对新文化的适应能力并融进新的文化血液。
The cultural traditions of all ethnic groups are the cultural soil upon which this nation depends. Because different ethnic groups have some differences and dislocations in their development and evolution, they also constitute different cultural contexts. The logo design in its infiltration of history and culture, learn from the unique traditional visual elements, and gradually formed its own unique visual effects, condensing the traces of their own traditional culture. In the context of globalization, to make it still full of vitality, the key is that designers inherit the traditional culture, based on strengthening the adaptability of new cultures and integrate into the new culture of blood.