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互联网+背景下电子商务及网络贸易呈现跨越式发展,网络贸易应用型人才供求矛盾突出,通过调研和人才培养实践发现,网络贸易应用型人才供给中主要存在企业不积极参与、模拟实训环境机械化和教师参与热情不高等阻碍因素,借鉴国外应用型人才的成功经验,针对阻碍因素提出了构筑共赢保障机制、改革网络贸易实训环境以及打通网络贸易双师型教师和职称评定标准等路径,在校企互动中推进网络贸易应用型人才的培养。
In the background of internet +, e-commerce and online trade show a leapfrog development. The contradiction between the supply and demand of online trade application talents is prominent. Through the research and personnel training practice, it is found that the main suppliers in the application of network trade are enterprises not actively participating in the simulation training environment mechanization And teacher participation enthusiasm is not high hinder factor, drawing on the successful experience of foreign applied talents, according to the hindering factors, put forward the construction of win-win guarantee mechanism, the reform of online trade training environment and the opening up of network trade dual-qualified teachers and job title evaluation standards, Promote the Training of Applied Talents in Internet Trade in the Interaction between School and Enterprise.