北京第十一届亚运会的召开,为新闻改革吹来一股清新之风。北京日报同其它兄弟新闻单位一样,紧紧抓住这个难得的契机,在报纸版面革新上进行了探索,取得了一定效果。读者反映说,北京日报好看了。好看在哪里?用了哪些招数才使报纸好看?这些招数又有多少是可以做为“保留节目”而应用于平时报道呢?要让标题睁眼明眸善睐,顾盼生春,回眸一笑百媚生……,用这 Beijing Eleventh Asian Games held for the news reform has brought a fresh style. As with other fraternal news agencies, the Beijing Daily has firmly grasped this rare opportunity to explore the newspaper page reform and achieved some results. The reader said that the Beijing Daily is good-looking. What are the best of the best? What tricks are used to make the newspaper look good? How many of these tricks can be used as a “reserved program” and applied to the usual coverage of it? Let the title open eyes bright gaze, look forward to spring, look back smile enchant ... ..., use this