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这两天圈内朋友频繁谈起“新媒体”这个概念,仿佛一夜之间“新媒体”就把传统媒体冲击得七零八落,丢盔卸甲。可每个人真要说起“新媒体”的优势所在和生存模式时,却又都语焉不详,无法清晰表达出究竟什么是“新媒体”。想想也是,在知名门户网站都被冠以“传统媒体”名头的今天,究竟什么才算是“新媒体”大家似乎一下子都迷茫了,难道我们是被一帮看不见的对手打败了吗?自然不是,只是因为各种资讯传播形式过于日新月异了,以至于我们还来不及为之命名,它们就更新换代,所以我们也就说不准什么是“新媒体”了。
In the past two days, my friends frequently talked about the concept of “new media.” As if overnight, “new media” put the traditional media in disarray. But everyone really wants to talk about the “new media ” strengths and modes of existence, but they are all absent-minded, can not clearly express what exactly is “new media ”. Think about it, in the well-known portals have been crowned “traditional media ” name today, what exactly is “new media ” Everyone seems to have been confused all of a sudden, are we being a bunch of invisible Is not the opponent defeated? Naturally not only because the forms of information dissemination are so rapidly changing that we have no time to name them and they are up-to-date so we can not say what is new media.