论文部分内容阅读
股份制改革也好,上市融资也罢,这些都不是投资媒体成败的关键,即使是上市的传媒公司,如果不能正确处理资本经营中的长期与短期、内容与渠道、竞争与合作以及多元化与专业化之间的关系问题,也会面临被停牌、兼并或摘牌清盘的风险。
These are not the keys to investing in the media. Even listed media companies that fail to properly handle long-term and short-term capital operations, content and channels, competition and cooperation, and diversification and specialization The relationship between the issue, will also face suspension, mergers or delisting of the risk of liquidation.