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本刊讯:据《糖酒快讯-白酒》报道,2015年12月12日,由中国品牌建设促进会、中央电视台、中国资产评估协会、中国国际贸促会等联合举办的“2015年中国品牌价值评价信息发布暨2015中国品牌发展论坛”在北京举行。质检总局副局长陈钢出席会议并讲话,他指出,中国必须更加重视品牌建设,努力打造一批国际竞争力强、附加值高的拳头品牌。在本次品牌价值评价中,茅台酒以2729.75亿元的品牌价值在区域品牌价值评价类别中表现抢眼,这些成绩都印证了
According to “sugar and alcohol Express - liquor” reported, December 12, 2015, by the China Association for the promotion of brand building, CCTV, China Assets Appraisal Association, China International Trade Promotion Association jointly held the “2015 China brand value Evaluation Information Release and 2015 China Brand Development Forum ”held in Beijing. Chen Gang, deputy director general of AQSIQ, attended the meeting and made speeches. He pointed out that China must pay more attention to brand building and strive to create a number of fist brands with strong international competitiveness and high added value. In this evaluation of the brand value, Maotai with 2729.75 billion yuan of brand value in the regional brand value evaluation of the performance of eye-catching, these results have confirmed